Introduction: Mercuri API

The Mercuri Messaging API enables businesses to send and manage customer communications across WhatsApp, SMS channels, and other supported platforms. It is designed for seamless integration with systems like Shopify and Wix

When is the API used?

The API is typically used when businesses want to automate or personalize communication beyond what the dashboard alone can provide.

Some common use cases include:

  • Sending transactional notifications (order confirmations, shipping updates, OTPs).

  • Triggering automated campaigns (cart abandonment recovery, payment reminders).

  • Running marketing campaigns across multiple channels.

  • Integrating Mercuri with third-party tools or CRMs.

Why use this API?

  • Multi-channel support: Reach customers via WhatsApp and SMS

  • Dynamic personalization: Insert customer-specific variables like names, order details, or links.

  • Automation-ready: Works with e-commerce workflows such as Wix /Shopify abandoned carts.

  • Error handling & delivery tracking: Get detailed status codes and error responses.

  • Secure authentication: Uses API keys, recommended to be managed with tools like Wix Secrets Manager.

Prerequisites

Before using the API, make sure you have:

  • A Mercuri account.

  • Channel setup (e.g., WhatsApp Business templates approved by Meta).

  • An API key generated from the Mercuri dashboard.

  • (Optional but recommended) Secure key storage using a Secret Manager.

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