Section covers the use cases of automated messages sent to the customers when they add products to cart , but did not proceed to purchase and the steps involved in setting up such automated workflows.
Use case 1: Recovering Lost Sales
Cart Abandoned WhatsApp Template
Businesses often lose potential sales when customers add items to their cart but do not check out. A WhatsApp / SMS reminder can be triggered, encouraging them to complete the purchase with the following details of the customer:
Customer name
a link directing the user to the cart page
Steps involved in setting up an Automated Workflow
If you have already set up the WhatsApp / SMS template for the Cart Abandoned event, then jump to this section.
A. 1.Setting up the WhatsApp Template
Navigate to WhatsApp Templates
Step 1 : Navigate to WhatsApp Templates
1. Go to Templates > WhatsApp in the Mercuri CX dashboard.
Click Create Template.
Select the WhatsApp Account that will be used to send out WhatsApp messages.
Configure Template Details
Step 2 : Configure Template Details
Fill in the basic template info:
Template Name:cart_abandonment_reminder (Use an easy name to identify later)